2017 - Page 3 of 3 - CommerceTuned

31 August 2017

Pay-Per-Click marketing – what to consider when using paid search

Unlike an organic search campaign, a PPC campaign is very much a quantifiable entity, if set up correctly, you know exactly how much your advertising costs and pretty much what you get out of it. It is an ideal business model for working out your ROI (return on investment). Obviously this can be carefully ‘estimated’ with organic search but you can never be as sure of the variables involved as you can with a good, well set-up PPC campaign. PPC, for the most part, is fairly straightforward, but there are certain aspects of any PPC campaign that need to be considered and

31 August 2017

The increase in UK mobile search usage

Nielsen the independent consumer behaviour analyst has reported an increase of 25% of the number of UK users accessing the web via a mobile phone during the second and third quarters of 2008. This represents 7.3 million people compared to the 35m+ who regularly access the net via a computer who’s audience in the same period only grew by 3%. However, while Google remains the most popular site for those logging on via the desktop, on mobile internet BBC News is the most visited site, with nearly a quarter of mobile internet consumers using it. Kent Ferguson, a senior analyst with

31 August 2017

Health Information at Your Fingertips with the Dr Foster Website Launch

The launch of the new Dr Foster website last week gives the public easy access to the information they need when choosing the right healthcare. CommerceTuned have been working with Dr Foster over the past four months to help ensure the drfosterhealth.co.uk website delivers the simplest access possible to the health information needed when deciding where to receive medical treatment. From searching and comparing the quality of UK hospitals to learning about the different options of maternity units available, the site aims to help patients and GPs make an informed choice about the medical treatment that best suits. With the following options